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Welcome to damn. fire, the internet’s best kept style secret. Check out any of the articles below for indepth actionable style advice.
-Juan Sloan
Personal Stylist and Owner, damn. fire

Musings: Trends vs Menswear
This will be less of an article filled with actionable advice and more of my thoughts and musings. If you have more than a passing interest in style this should still be interesting though. I'll be discussing quite a few things. The biggest thing being how the...
The 4 Biggest Ways You’ll Waste Money On Style
I find that you can pretty much categorize the biggest ways money is wasted on style in 4 ways. These categories being (in no particular order): 1. Not Taking Care Of Clothing2. Blindbuying Items3. Not Buying Items That You Actually Want4. Buying Things When You Have...
Finding A Fragrance
This is an incidental (or rather, accidental) podcast explaining how I found my summer dumb reach fragrance. Give it a listen for some takeaways on finding fragrances.